Social Media

With Social Networking becoming the newest craze, we have many dentists asking us how it can help their practice.

We believe social media marketing, especially Facebook and Google+, has become an excellent way to market your practice. It benefits dental practices by providing an additional channel to connect with parents and kids. It attracts attention, generates online conversations and positive reviews and encourages readers to share it with their friends.

Most importantly, social media is a very popular marketing method that actually has an impact on SEO (search engine optimization) for your website. Search engines are starting to use social media popularity as a signal for how relevant and important content is on the web. That’s why it is so important for your dental practice to have a presence on Google+ and Facebook and create a lot of followers. If you aren’t taking advantage of social media marketing, you’re missing out.

Social Media Marketing programs we recommend for dental practices are Facebook, Google+, and possibly Twitter*. Below are ways in which you can benefit from Social Media Marketing.

More visibility on search engines.
Provides more relevance to search engines, which helps improve your ranking.
Highlight office updates, news, promotions, announcements (new patients, contest winners etc.).
Draw attention (and traffic) to particular items on your website (ex: motivational charts, dental facts etc.)
Build relationships with your patients (show photos and posts of your hobbies, community involvement, staff outings, family events etc.).
Referrals – Friends of your patients will see your postings (the average Facebook user has 130 friends). This is better than word of mouth! Your patients can also actively suggest you to their friends.
Postitive comments can be seen on Facebook (any negative posts can be easily and instantly removed, unlike other internet review sites).

Still Not Convinced? Recent statistics for Facebook show that they have more than 800 million active users with 50% of those users logging on everyday. The average Facebook user has 130 friends (that’s alot of potential new patients) and people are now spending over 500 billion minutes per month on the website. Google+ for businesses is still in the beginning stages, but has already picked up enough momentum and users to be taken seriously.

*Twitter is beneficial when used like a mini-blog, with followers that like to stay informed.

Get Started with Dentists4Kids!

Let us help you join the social media craze! We can set-up and manage your business Facebook, Google+ and Twitter accounts so you don’t have to. Dentists4kids.com specializes in internet marketing for pediatric dentists, which includes social networking. Stay connected to your existing patients and aquire new patients through this exciting new form of marketing.

We provide the following Social Media Services:

Initial Business Account Set Up on Facebook, Google+ and Twitter.
Placement of Facebook, Google+ or Twitter graphics on your website that link to your new accounts, or we’ll provide you with the link to send to your current webmaster, if not us.
3 posts (articles) provided by Dentists4kids.com per month (see samples below).
Complete access to be able to make your own posts, along with ours, if necessary.
No long term contracts. You will have full access to your account and can take over the management at any time.

Below are a few samples of what a Dentists4kids.com post (article) might look like on Facebook…